Paris vs The New Yorker: The Parisianer

If the proliferation of hotdog stands and bagel joints in the French capital over the last few years is any indication, Parisians heart New York. And the cultural ties between The Big Apple and Le Grand Fromage are captured nowhere more perfectly than in Sempé’s whimsical, witty cover illustrations for the iconic magazine The New Yorker.

The French artists’ collective La Lettre P decided Paris ought to have an iconic magazine all of its own, where playful imagery meets incisive social commentary in cover art that expresses the grand, sweeping poetry of the city along with the little everyday pleasures and irritations of la vie parisienne.

And so they launched the imaginary journal The Parisianer, in the spirit embodied by the classic designs of The New Yorker since 1925, but with a French manicure. One hundred painters, cartoonists and graphic artists — most born or living in the capital — were invited to submit a cover. The result: one hundred unique views of Paris across a range of eclectic and contrasting styles, all unveiled in last year’s Parisianer exhibition at the Cité Internationale des Arts and available from March 14 in a smart hardbound edition. The fact that the printed catalogue was brought to life through crowd-funding platform Kiss Kiss Bank Bank goes to show how much the idea resonated with the public.

The illustrators, too, wholeheartedly embraced the theme — it is, after all, a city famous for nourishing artists. And so we have King Kong perched atop the Eiffel Tower clutching a chic Frenchwoman who seems a bit blasé about the whole situation. A homeless man plunges his arm into a wishing fountain to retrieve a few centimes under an opulent marble statue of Fortuna.

Snobby poodles, angry motorists, the view from charming balconies sous les toits, Japanese tourists, and topless can-can girls all make an appearance. It’s a collection that showcases the state of the art in illustration and design, even as it presents Paris today from every angle, in every colour. It’s an hommage, an hymne d’amour. And for a magazine with nothing between the covers, The Parisianer has had a major success in its namesake city and beyond.

It was even reported in The New Yorker.


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